BRACES DON'T WORK
The status quo is broken. There's a better way.
Balance Not Immobilization
Not For The Pros
26% of NBA players sprain their ankle every season, and many sprain it multiple times. Even athletes with full medical and training staffs and incredible body control continue spraining their ankles.
Not For The Pros
26% of NBA players sprain their ankle every season, and many sprain it multiple times. Even athletes with full medical and training staffs and incredible body control continue spraining their ankles.
Not For For Anyone
Ankle injuries are the most common injury in basketball at all levels, with 630,000 sprains every year in the USA alone. If braces and tape worked, we wouldn't all have sprains.
Not For For Anyone
Ankle injuries are the most common injury in basketball at all levels, with 630,000 sprains every year in the USA alone. If braces and tape worked, we wouldn't all have sprains.
Injuries are a Slippery Slope
One ankle injury leads to another. Each injury can damage your ligaments and nerve endings. Players with a previous ankle injury are almost 5x more likely to have another.
Injuries are a Slippery Slope
One ankle injury leads to another. Each injury can damage your ligaments and nerve endings. Players with a previous ankle injury are almost 5x more likely to have another.
That Ends In Ankle Death
Up to 40% of ankle sprains go on to develop chronic symptoms. Even if your ligaments are stretchy and strong, you can lose proprioception with nerve damage and increase the likelihood of reinjury.
That Ends In Ankle Death
Up to 40% of ankle sprains go on to develop chronic symptoms. Even if your ligaments are stretchy and strong, you can lose proprioception with nerve damage and increase the likelihood of reinjury.
Your Foot Slips
Under extreme force your foot slips inside the shoe. Braces & tape immobilize your foot, but they do not keep you connected to your shoe.
Your Foot Slips
Under extreme force your foot slips inside the shoe. Braces & tape immobilize your foot, but they do not keep you connected to your shoe.
You Lose Proprioception
Proprioception is your brain's knowledge of where your body is in space. It's crucial for balance. When your foot slips inside your shoe, your proprioception breaks and your body can't balance to avoid a sprain.
You Lose Proprioception
Proprioception is your brain's knowledge of where your body is in space. It's crucial for balance. When your foot slips inside your shoe, your proprioception breaks and your body can't balance to avoid a sprain.
It's Not Strong Enough
No matter how strong a tape or brace, it's not strong enough to prevent a bad sprain. Landing from a jump can exert as much force as 10x your body weight. Imagine all that force going into your ankle.
It's Not Strong Enough
No matter how strong a tape or brace, it's not strong enough to prevent a bad sprain. Landing from a jump can exert as much force as 10x your body weight. Imagine all that force going into your ankle.
You Get Weaker
Wearing a brace or tape weakens the ankle over time, reducing its strength and proprioceptive ability. That makes you more dependent on it, and also makes it less effective over time.
You Get Weaker
Wearing a brace or tape weakens the ankle over time, reducing its strength and proprioceptive ability. That makes you more dependent on it, and also makes it less effective over time.
The Pivot 1.0
There's a better way
Designed to stop turns from ever starting
ReAxon Outriggers
Prevent inversion before it happens. Outriggers in the forefoot and heel come into contact with the ground first in dangerous situations and allow your body to balance.
Flex Lock Straps
Become one with the shoe. Never slip. Dual straps keep you connected to the shoe while reinforcing key ligaments.
Wide Toe Box
Natural toe splay enhances balance. Most basketball shoes have a narrow toe box that impedes the body's natural balancing abilities.
Dual Heel Counters
Orient your foot and stay connected. A soft inner heel counter hugs the heel, while a hard external heel counter locks it in place under extreme force.
Performance Insole
Arch support, crash pad, bounce pad, and a deep heel cup to support and orient the foot. Retail separately for $50, free in every shoe. A first in performance footwear.
Midfoot Containment
Medial and lateral webbing goes from the laces to the base of the shoe, providing customizable lockdown and added strength in the midfoot.
Hear from the hoopers who wear it
Medically Backed
Leading orthopedic surgeons and foot and ankle specialists provided input on The Pivot 1.0's anatomical design.
Medically Backed
Leading orthopedic surgeons and foot and ankle specialists provided input on The Pivot 1.0's anatomical design.
The secret to this ankle saving moment
Ankle injuries need to be prevented at their root causes: instability, disconnect, and inversion.
No Foot Slip
Most ankle injuries involve the foot slipping up the side of the shoe, creating disconnect and stopping the body from balancing.
Our Flex Lock System and ReAxon Bottom Unit unite foot and shoe, creating the ultimate shoe-body connection.
Balance
Most basketball shoes are narrow, which impedes the body’s balancing capabilities.
Our wide toe box allows for toe splay to unlock your body's natural stability.
Dual forefoot and heel outriggers are larger and stronger than other basketball shoes, and can prevent inversion before it even occurs.
Free Motion
Braces and tape immobilize the ankle, restricting motion, weakening the ankle, and creating dependency.
The Pivot 1.0 allows free motion within a safe range, giving a greater range of motion than most braces or tape jobs, keeping your ankle strong and active.
Proprioception
Proprioception is your body's knowledge of where it is in space.
Braces and tape create more separation between the body and the court. This reduces shoe-body connection and may reduce proprioception.
Our wide base provides your body with extra information, and Flex Lock Straps ensure you stay connected to the shoe.
Lasts all game
Tape and braces tend to loosen up over time, going from overly restrictive to ineffective over the course of a game.
The Pivot 1.0's dual straps have multiple connection points in order to reduce loosening and stay tight all game.
Pivot to the Pivot
Built to Perform
No detail was overlooked to make sure that the Pivot 1.0 performs at the highest level.
Full length herringbone
No-Nonsense Traction
Many brands use the bottom of the shoe to tell a story. We only have one story to tell: stop on a dime traction.
Full length heel to toe herringbone for fast sprints and stepbacks. Lateral herringbone for quick cuts and defensive slides. A pivot point for multidirectional movement.
It's not rocket science.
Banked Curving
Get Low
Added curvature in the medial forefoot gives extra traction when getting deep on changes of direction. For the shiftiest players.
No Foot-Lag
Ultimate Reactivity
Other shoes can have a lag between when you pick up your foot and when the shoe follows. Our Flex Lock Straps provide such strong lock in that there's no foot lag. That means where you go, the shoe goes - no milliseconds lost.
All Game Comfort
No Tired Feet
Forefoot bounce pad, heel poron crash pad, hard arch support shank, full length memory foam, ETPU strobel, and EVA.
Everything you need to keep your feet feeling fresh game after game, day after day.
